This is a project from the School of Motion’s online Design Bootcamp class. Each lesson would break down different design principles and practices, then you would apply them when designing the project. The greatest challenge of this program was designing lockups implied motion from one lock up to the next. I am a print designer and this was a great course to expand my design skills and way of thinking.
This lesson taught the importance of creating mood boards. This way you could present clients with multiple directions your piece could take. This way they could choose a style and know what to expect.
In this lesson I scoured Pinterest, collected images that fit the mood I was going for, and designed mood boards for a commercial.
Working with a brand style
In this lesson I worked with the brand style, color theme, and created boards for the script:
In 1960, the average college grad had $4000 in student debt.
Today, that number is 10X higher
with some owing more than $200,000.
We think learning shouldn’t be a luxury.
Go to everlearn.io to find out more about the New Education.
Movie title cards
Intro Title Card, Transition Frames, Untouched Footage Frames, End Card